The solution, of course, is to have a retargeting strategy ready that reminds users that we are there for them.
To help you design yours, in this article I want to share. 10 remarketing strategies that you may not know about. Let’s go!
Do you want to learn more about how to do Remarketing ? Discover the secrets of retargeting according to each type of platform or advertising action. Click here to download the free ebook .
10-ways-to-do-retargeting-to-win-back-your-customers
10 ways to retarget to win back your customers
1) Generate a custom audience on Twitter
In Twitter Ads , as with other online advertising solutions . Segmentation is very important to generate valuable content and hit the mark of our target audience.
ways to do remarketing
Let’s look at two of them and how to implement them:
Custom audience :
This option allows you to create an audience for your Twitter ads from an email list, for example, the contacts in your CRM. Once you upload it, Twitter will compare the emails with those of its user base and, after a few hours or a day, it will create a custom audience with users who were on your list.
ways to do remarketing 1
Remarketing tags:
With this option, you can implement a code on a specific page of Asia Mobile Number List site to collect data from users who visit it. After a while, a remarketing list will be generated that you can use in your Twitter ad campaigns.
This way, you will know that you are targeting users who are interested in a specific topic and who are already familiar with your brand.
Ways to do remarketing 2
2) Generate a custom audience on Facebook and Instagram
Now, Facebook Ads offers a unique feature for remarketing, and it is the possibility of expanding our user database through similar audiences . This option is particularly interesting if we see that our database is still small and does not Country Email Data enough critical mass to run a campaign.
To implement lookalike audiences, we’ll create our custom audience from our email database and then tell Facebook to find users who most closely resemble those in our database.
With this video you will learn how to create custom audiences and similar audiences step by step.
3) Generate a custom audience on LinkedIn
LinkedIn’s advertising solution is often overlooked when it comes to designing remarketing strategies, but it has a lot of potential for companies dedicated to B2B or related to the world of work.
